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Morrisa Jenkins is a business owner, fitness and wellness advocate, mother, and philanthropist. The goal of her business is "to foster a more conscious way of life for ALL women" and "bring diversity to clean beauty." Just as Morrisa believes in the importance of self-care and women empowering women, her own version of #realityisextraordinary, AMERICAE feels that what you wear is a form of empowerment.
What do you do?
Co-Owner of Freedom Apothecary, a green beauty and wellness space.
What do you love about what you do?
I love that I get to hold space, foster community, support, embolden, and empower women to live freely and be authentic.
Where are you from?
Laurel, Mississippi.
Education?
Bachelor of Science in Exercise Science from University of Southern Mississippi, Certification in Prosthetics from the Feinberg School of Medicine at Northwestern University.
Sign?
Cancer/Leo cusp.
Favorite AMERICAE items and why?
Andromeda choker — it looks like it belonged to a queen.
What do you think embodies the AMERICAE woman and why?
Confidence. AMERICAE fashions are very unique and it takes a women courageous and confident in who she is to rock them.
Describe your style and why is it authentically you?
I'm all over the place with my style. I go from hippie chic to jeans and sneakers to African garb through the course of the week.
What drives you?
I believe I was put here for a time such as now, and I don't want to miss my moment to operate in a purpose which I believe is multifaceted for all people, especially women.
What's on your bookshelf?
Sapiens, Miseducation of a Negro, Becoming, Own Your Glow.
Next or favorite travel destination?
Next destination: Marrakesh, Morocco.
What's next for you?
Opening Freedom's brick & mortar and growing our brand. I'm really looking forward to positively impacting as many lives as possible through Freedom.
What's your personal motto or what message would you like to share with women?
"Be you, love you, all ways, always." - Alex Elle
